Tejas is a yoga, wellness, and meditation center located in the south of San Diego, California. Under a strong sense of community, they seek to thrive together with their students, one mindful breath at a time.

The inspiration for the visual identity of this project is inclusiveness and diversity, which is why we chose a palette of nude tones to represent these values, as well as pastel colors to create a sense of peace and serenity.

We worked on the redesign of Tejas' identity. We designed the logo from zero, the color palette, and the graphic language that captures community, mindfulness, and care.

SERVICES
Branding / Art Direction INDUSTRY
Wellness YEAR                                                                                                                                                                                                                         2023